The company initially said deliveries would begin no sooner than late 2021. Tesla started taking deposits for the truck, marketing starting prices ranging from $39,900 to $69,900. ![]() The Cybertruck’s triangular roof, angular exterior and transparent-metal glass that shattered in a botched demo instantly became the stuff of memes. Minutes later, the vehicle that rolled onto the stage through smoke, strobe lights and balls of fire lived up to the CEO’s billing as something out of the sci-fi film Blade Runner. The company wanted to try something different, he said.Īlso see: Ford delivers its first electric F-150 truck to would-be Tesla Cybertruck buyer Ten months later, Musk strode onto a stage at Tesla’s design center just outside Los Angeles and told a crowd of fans that pickup trucks had all looked more or less the same over the last century. “Probably nothing like it will ever be made again, and maybe it shouldn’t,” he said in January 2019. Musk has called Model X “the Fabergé egg of cars,” referring to the rare symbols of opulence crafted using precious metals and gemstones. “When Elon Musk says it’s going to be hard, listen,” said Stephanie Brinley, an associate director at S&P Global Mobility. (Photo by Gene Blevins/Contributing photographer) Tesla’s Cybertruck pickup has fallen about a year behind schedule, the blog Electrek reported, citing remarks CEO Elon Musk made on a company-wide call with employees. ![]() 30, one analyst has gone so far as to suggest the company should cancel the vehicle, saying it probably would be positive for Tesla’s shares. But Musk himself has estimated this will take 12 to 18 months of “blood, sweat and tears.” He’s also said Tesla is unlikely to reach an annualized production rate of 250,000 Cybertrucks until sometime in 2025.Īhead of the company starting Cybertruck deliveries on Nov. Tesla may eventually overcome what its CEO has described as enormous challenges making the Cybertruck in high volumes, and without burning through cash. Last month, on the same earnings call where Musk referred to Tesla digging its own grave, he warned that the Cybertruck “has a lot of bells and whistles.”
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